2000 Press Releases

AFP and FOLIOfn Join to Deliver FOLIO Investing Services to More than 14,000 Financial Officers

10/25/2000

BETHESDA, Maryland – The Association for Financial Professionals (AFP, www.AFPonline.org), which represents more than 14,000 financial officers, announced today that its members will receive special access to FOLIO Investing℠. This service allows investors to buy and trade personalized portfolios of stocks, called “Folios,” with no minimums, commissions or asset-based fees, and is available as a retail service and for company 401(k) plans or as an employee benefit.

FOLIO Investing lets investors buy and trade individual stocks or entire portfolios with a few clicks of the mouse. Investors can purchase and modify “Ready-to-Go” Folios or create their own Folios from scratch—all for a flat fee. Investors can create and trade up to three Folios, which can be in up to three different accounts (for example, retirement, joint and custodial accounts) or all in one account. Investors can buy and trade stocks as often as they wish in twice-daily trading windows at no additional charge (or make trades that go directly to the market for $14.95). Each Folio can hold up to 50 stocks.

“We are pleased to be affiliated with FOLIOfn and to add stock folio management to our financial Web portal,” said Jim Kaitz, AFP’s president and CEO.

AFP and FOLIOfn Partnership

“This is a great match,” said Steven M.H. Wallman, founder and CEO of FOLIOfn. “AFP members can bring their expertise to the power and simplicity of FOLIO Investing. We’re pleased that AFP recognizes the value of this unique product, which makes it easy to combine the diversification benefits and simplicity of mutual funds with the personalization, control and tax planning of direct stock ownership, and we believe AFP members will respond as well.”


About AFP

The Association for Financial Professionals in Bethesda, Maryland, formerly the Treasury Management Association, has grown in the past 20 years into a community of more than 14,000 individuals representing a broad spectrum of financial disciplines. AFP turns knowledge into performance by supporting members throughout all stages of their careers with research, continuing education, career development, professional certifications, publications, representation to key legislators and regulators, and the development of industry standards.


About Folio Investing

Folio Investing, a division of FOLIOfn Investments, Inc., is an online brokerage that enables investors to manage stocks, ETFs, and mutual funds as integrated investment portfolios called “Folios” that deliver better control, greater transparency, and lower cost. Investors can create their own Folios, much like creating personalized ETFs or mutual funds, or invest in over 100 Ready-to-Go Folios representing market indices, sectors, geographical regions, target dates, and more. The Folio Unlimited Plan features unlimited commission-free trading in twice-daily windows for only $29 a month or $290 a year. Ready-to-Go Folios can be managed or unmanaged, are not registered investment companies, and are offered by FOLIOfn Investments, Inc., a registered broker-dealer. FOLIOfn Investments, Inc. does not provide investment, tax, or legal advice. FOLIOfn Investments, Inc., is a member of FINRA/SIPC.