2009 Press Releases

7Twelve Life Stage Folios at Folio Investing

07/24/2009

McLean, Virginia – Folio Investing and 7Twelve announce today that they have teamed together to provide Life Stage Folios, portfolios based on best practices in retirement investment asset allocations. Folio Investing is an online brokerage that features integrated investment portfolios (“Folios”) that can contain stocks, ETFs or mutual funds. 7Twelve is a multi-asset, balanced portfolio. There are four different versions based the investors age: Life Stage 20–50 for people between the ages of 20 and 50—the most aggressive version, Life Stage 50–60 for people approaching retirement, Life Stage 60–70 for investors in their sixties—increasingly conservative, Life Stage 70 Plus for investors in retirement—the most conservative.

These new Folios combine the asset allocations of the 7Twelve Life Stage Portfolios with Folio Investing’s low cost portfolio management system. Investors are empowered to take full advantage of the 7Twelve Portfolio and the supporting research from Craig L. Israelsen, Ph.D. The new Folios are available to all investors at www.folioinvesting.com.

“Today’s investors are savvy but have limited access to leading asset allocation approaches, despite the evidence that asset allocation has a greater impact on long-term returns than the selection of individual “winning” stocks. With the 7Twelve Life Stage Portfolios, users can leverage the collective intelligence of decades of investment research to manage their own investments,” said Craig Israelsen, Ph.D., creator of the 7Twelve Portfolios. “Our proven investment allocation approach yields ‘safe and sane’ investor portfolios with multiple holdings that rebalance each quarter. By teaming with Folio Investing, investors can now buy and rebalance 7Twelve Life Stage Portfolios in a single transaction for a low fixed cost, instead of making many individual trades, thus making the entire process simple and affordable.”

The patented Folio Investing system enables individuals to invest in dollar amounts with no minimum investment, and it allows them to buy and sell fractions of shares. Investors can buy an entire investment portfolio in one transaction and choose any dollar amount to distribute across all of the securities in the portfolio. The 7Twelve Life Stage Portfolios will generally be updated quarterly, and with one-click portfolio updates, Folio Investing makes investing in these portfolios fast and easy.

“We are very pleased that 7Twelve has chosen the Folio Investing online brokerage to to put the 7Twelve portfolio strategies into practice,” said Blaine McLaughlin, Vice President. “Folio Investing brings unique capabilities to portfolio-based investing that make it much easier and less expensive to invest in the 7Twelve Life Stage Portfolios.”


About Folio Investing

Folio Investing, a division of FOLIOfn Investments, Inc., is an online brokerage that enables investors to manage stocks, ETFs, and mutual funds as integrated investment portfolios called “Folios” that deliver better control, greater transparency, and lower cost. Investors can create their own Folios, much like creating personalized ETFs or mutual funds, or invest in over 100 Ready-to-Go Folios representing market indices, sectors, geographical regions, target dates, and more. The Folio Unlimited Plan features unlimited commission-free trading in twice-daily windows for only $29 a month or $290 a year. Ready-to-Go Folios can be managed or unmanaged, are not registered investment companies, and are offered by FOLIOfn Investments, Inc., a registered broker-dealer. FOLIOfn Investments, Inc. does not provide investment, tax, or legal advice. FOLIOfn Investments, Inc., is a member of FINRA/SIPC.


About 7Twelve

The 7Twelve Portfolio (www.7TwelvePortfolio.com) is a multi-asset, balanced portfolio. The portfolio utilizes seven broad asset classes with twelve underlying sub-assets (in the form of exchange traded funds). The 7Twelve portfolio achieves optimal diversification and can be used as a complete portfolio or as the core holding in a portfolio. The developer is Craig L. Israelsen, Ph.D. Dr. Israelsen teaches at Brigham Young University and writes regularly for Financial Planning Magazine, Bank Investment Consultant Magazine, and the Journal of Indexes.